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Tuesday, July 10, 2012

Anara Original Ring giveaway!

I will be giving away an Anara Original ring to one lucky winner! Anara Original is a custom design house based in Delaware. This piece will definitely make a statement with any outfit. All you have to do is post a comment with your email address and follow Anara Original on facebook or twitter. The winner will have to post a picture of themselves wearing the ring on either their facebook or twitter.

The winner will be selected randomly on July 31st.

Sunday, July 1, 2012

Interview with Abby and Katie of Smak Parlour

Photo Courtesy of
Abby and Katie, best friends since high school, created their own clothing line at a very young age. They created something that is uniquely them and uniquely Philly. They opened their Old City boutique in 2005 and their website followed in 2011. Recently I was able to ask them some questions.

1. What college did you both attend?
Drexel University

2. What made you start your own line?
A passion for design and fashion and a love of entrepreneurship.

3. What do you do to find inspiration?
We find inspiration from each other, as corny as that sounds. We've developed a unified and distinctive aesthetic through the years. We design and carry what we want to wear and hope other people want it too!

Split neck dress, 76.00

4. Is it hard being business partners and friends?
No. We've been bf's and practically inseparable since we were 16 years old. We fundamentally understand each other and work very well together.

5. Why start a boutique in Philadelphia?
We love Philly and feel that the girls of Philly needed some SMAK. Old City is a great spot for us being amongst other indie boutiques.

6. Is there a chance that you will open another location?
In the future, maybe, but [we're] not thinking about that now. We're devoting all of our spare time and energy to the website.

7. What is some advice that you could give to people who want to get into the business?

Its hard work to own a shop and design clothing. You put in long hours and have to be sure you're willing to put in the work and time required in order to be an entrepreneur! We wouldn't trade it for anything though.

If you have a passion and a dream, go for it. There were many people that didn't believe we could do it on our own and actually be successful. Its scary taking the plunge but you only live once (don't listen to dream- crushers).

Old City Store
You can shop their collection on their website

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